The row over “Flat Earth News”, Nick Davies’ polemic on the state of journalism rumbles on, and it’s been noted that I’ve been suspiciously quiet on the issue. The reason’s not all that sinister – it’s simply that I haven’t spent the last twenty years working in a newsroom, or the last year talking to people who have. As such, I haven’t got much to add, so kept schtum. Clearly, I’m a little new to this blogging business.
The furore the book’s caused in print is impressive – vitriolic and adoring reviews abound, extracts in the Eye and Press Gazette, and columns and blogposts all over the shop. One of the book’s subjects has even engaged his lawyers over his portrayal in the book. Fun times ahoy, and the debate looks set to trundle on for some while yet.
There’s much less evidence of outrage or scandal among the public at large. The reason, methinks, is that a sizable chunk of the UK’s population already though we were up to much worse.
Take the Sharia row as an example. My friends and I re in the habit of talking current affairs down at the pub. One guy had gone to the trouble of reading the full text of the speech made by the Archbishop of Canterbury (hence ABC). His view was that “The Media” has distorted the ABC’s meaning by picking out only the most sensational chunks.
Asked whether public discourse would be much improved were newspapers to print huge verbatim chunks of politicians’ speeches, which almost no-one would read, he responded: “I always wondered how journalists lose touch with reality. I think you’re showing me how.”
My anecdote is barely needed – other than to show I have cynical friends - the figures back up the lack of public faith and affection for journalists. Reuters reports that just 16 per cent of UK adults trust journalists to tell the truth - even fewer than trust politicians. Doctors are lucky enough to by trusted by 91 per cent, judges by 76 per cent and priests 73 per cent. Make of that what you will - assuming you trust Reuters enough to believe the figures, of course. Broadcasters no longer rise above this disdain, after last year’s string of “trust” scandals.
This lack of trust in journalists is corrosive, and leaves us wide open for manipulation. A politician (and I count the ABC in this group) can make a hugely controversial point in extremely guarded, academic language, with stacks of qualification, in the knowledge that the media will pick up on his key point. It’s the job of journalists to simplify dense, dry data and text into ’stories’ people will engage with – so much of the qualification is lost. This is not going to come as a shock to anyone.
The result? If an idea goes down well, the politician has the credit. If not, he can blame the media for distorting an academic speech at an obscure function, knowing a good chunk of the population will at least partially accept this.
The lack of trust erodes the media’s position in other ways – the media is easier to manipulate if they have a weak hand. If a paper has a negative story about the Government, the Government can more confidently slam it (even if true) knowing that it will at least weaken the story.
At the face of things, Nick Davies’ book is only going to make things worse, by showing up all the flaws and faults of journalists and journalism. I don’t think that would be a fair reading. We were lucky enough at City to have Davies come and speak to us last week. He was interesting, engaging and enthusiastic (and very patient in the face of a torrent of questions).
While I may not agree with all of his conclusions, he seemed to be a committed journalist hoping to improve the quality of journalism – and the esteem in which it’s held (I also suspect on one level he’s rather enjoying his sudden notoriety in some sectors of the media). Alas, he admitted he had few ideas about how to manage this.
Davies has started a debate and a period of slightly indignant introspection in certain corners of the media, and that can only be a good thing. Most journalists want to produce decent news stories that are honest and accurate (yes, yes, call me naive, if you must). Numerous factors make this bloody difficult, but until we look at how to do this – and why we’re so reviled, it won’t change.
Part of the theory of, and reason for, journalism is that scrutiny of people in power is essential to keep ’society’ honest and fair. To condemn anyone for occasionally turning that scrutiny onto journalism itself risks hypocrisy. We’re taught not let cliche into our copy, so trotting out “dog does not eat dog” doesn’t really pass muster.
Still, lest we get ahead of ourselves here, we must remember the other reason for journalism: to fill those annoying spaces between the adverts. And hey, someone’s gotta do it.